newitalianblood

SET Architects signs ALBUM “Bff016”, a temporary installation for Florim during the Fuorisalone 2016. ALBUM “Bff016” has been declared the winning proposal of Exhib-it!, a competition promoted by Florim4Architects. It will be on display during the Milanese Design Week inside the central flagship store of Florim, a world leader in ceramics. The proposal was awarded by a jury comprised of Odoardo Fioravanti (industrial designer), Ippolito Pestellini Laparelli (OMA/AMO), and Amelia Valletta (Domus Academy) (among other members). ALBUM is an essential object composed by two elements: a steel free-standing structure, which can be infinitely reproduced, and juta black cloth, which is durable and biodegradable. The steel frame is based on modular elements that are easy to assemble thanks to a bolt-less system that allows maximum flexibility. The temporary installation ALBUM “Bff016” is open until April 17th, on the occasion of the Fuorisalone.